How do you define gamification? That’s not an easy question to answer! Here’s a list of many popular gamification definitions from around the world that should get you started (ordered chronologically).
“The use of game design metaphors to create more game-like and engaging experiences”
- Andrzej Marczewski, 2015
“The process of making activities more game-like”
- Kevin Werbach, 2014
“Motivating people through data”
- Rajat Paharia, 2014
“The process of game-thinking and game mechanics to engage users and solve problems”
- Gabe Zichermann, 2011
“The use of game design elements in non-game contexts.”
- Sebastian Deterding, Rilla Khaled, Lennart E. Nacke, Dan Dixon, 2011
Have I missed a popular definition? Contact me and let me know.