Rules of Engagement Online Class
Learn how to apply gamification and behaviour design techniques to improve your product’s engagement or solve a behaviour change problem you're facing in a live online class.
Who is this course for?
If you are involved in the design or development of a digital product then this course is for you. You could be a UX designer, product designer, product manager, developer or product owner.
If you're unsure if this course is for you then just get in touch with me and check (don't worry, I'm super friendly!).
What’s involved?
A 4-week online training program for product and UX designers where you will learn to make your digital product more engaging using gamification and motivational design.
At the end of the course you will have reviewed your digital product, identified behavioural goals to tackle, designed solutions and created a testing plan to validate your designs.
The course runs over 4 weeks and includes:
Weekly half-day workshops via Zoom x 4
Weekly group office hours for questions and feedback
1-on-1 check-in at start and end of the program
Weekly activities and tools to apply your learning to your product
Community discussion
Bonus reading, videos and quizzes (for any overachievers 🤓)
What you’ll learn
Bring your app, website or software along and by the end of the training you’ll have a ready to implement gamification and behaviour design strategy tailored to your users.
We will focus on improving your product’s onboarding, habit-loop, and mastery features using gamification design patterns.
Weekly topic schedule
Week 1: Introduction to gamification and behaviour design for software.
Week 2: Identify your engagement challenges, behavioural goals and barriers.
Week 3: Design gamification and behavioural solutions to address your goals.
Week 4: Prioritise your ideas and plan an implementation and measurement strategy.
By the end of the 4 weeks you’ll have reviewed your product, identified engagement goals, have a list of gamification design recommendations and a template to measure impact and get started.
1-on-1 check-ins
I’ll check in with you 1-on-1 before the cohort class begins to understand your goals for taking the cohort class. I’ll also check in after the cohort class ends to review your work and answer any final questions you have.
Weekly office hours
You’ll also have a chance to join a weekly office hours session where you can ask questions about anything related to the course. You can also just join and listen to questions from other students.
Testimonials
With an average rating of 4.5/5 stars by previous students, here’s what students who have taken this class have to say about it...
“Transform your approach to gamification! Zac adds rocket fuel to your ideas!”
“Absolutely insightful and easy to understand lessons from Zac.”
“+1 for Zac's highly engaging and informative masterclass!”
“Thank you for a great course! Once you start to look opportunities for gamification are everywhere.”
“Zac did an amazing job of breaking down Gamification each step of the way. The classes were well presented and professional. I felt a sense of accountability to show my face each Monday even though it was recorded.”
“Thank you very much for this inspiring experience, your well prepared input, and your energy. It was fun working on our own stuff with this external energy of yours.”
“It was great to spend some 1:1 time with Zac - I found this time extremely helpful to craft my ideas and direction of using gamification in my product.”
“Lots of content which was recorded so I could go back and review. Friendly format.”
“Priceless. Wonderful training. You are a great teacher. ”
Do you have any other questions about the class?
If you have any questions or want to clarify anything further about this course just fill out the form and I’ll get back to you as soon as possible.